Writer/Copy Editor/Content Marketer

A Jill of all trades, I've written for news outlet the Boston Weekly Dig, UndergroundHipHop.com, & for multiple real estate, sales & marketing sites. I've also ghostwritten many posts (not included).

  • 321
    stories
  • 210K
    words
321
stories for
15
publications
Lolly Spindler's stories for
Show all
xoombi.com

7 Perks of Sales and Marketing Alignment [INFOGRAPHIC]

If you haven’t yet noticed, we’re big fans of sales and marketing alignment here at xoombi.

In fact, we’ve written about how you can create alignment throughout the buyer’s journey, as well as ways in which you can strengthen alignment. But what perks does sales and marketing alignment actually provide?

xoombi.com

7 Game-Changing Marketing Goals for 2017

Every year you should strive to be better and better at what you do. Assessing where you started, how far you’ve come, and what areas still have room for improvement is a great way to set your goals for the coming year.

xoombi.com

How SEO Will Change in 2017

Since SEO is a constantly changing practice, it’s important to keep up with how it’s evolving in order to deduce how it might affect your business in the future.

xoombi.com

3 Digital Marketing Lessons from Influential Female Marketers

hayla Price (who has guest blogged for us before) recently published an article on Search Engine Journal (SEJ) titled “100 Amazing Women Marketers to Follow on Twitter.”

xoombi.com

How to Run Meaningful AB Tests that Get Results

How to Run Meaningful AB Tests that Get Results

xoombi.com

The 5 Toughest Things about Content Marketing

There’s a lot that goes into content marketing.

From research and strategy to execution and promotion, content marketers have a lot on their plate. But which tasks prove most difficult?

xoombi.com

5 Perks of HubSpot’s New Mobile CRM

HubSpot recently introduced its new mobile app for iOS. The app, which includes a mobile CRM, offers everything you need from HubSpot.

xoombi.com

5 Reasons Why You Should Have a Social Media Calendar

Promoting your content on social media is a great way to reach new people, increase your audience, boost engagement, heighten your organization’s visibility and drive traffic to your site.

xoombi.com

Web Design: Should Design or Copy Come First?

When it comes to creating web pages, what should come first: design or copy?

xoombi.com

5 Top Social Media Marketing Skills You Should Have

Social media marketing is more than simply publishing tweets, Facebook posts and Pinterest images; you have to really know your target audience and what they respond to online.

xoombi.com

Top 3 Takeaways from the B2B Content Marketing Report

One of the best ways to see how you and your team are performing is to benchmark your efforts and achievements against others doing the same thing.

xoombi.com

How to Really Uncover Customer Pain Points

You think you know your target audience, but do you really know what they want and how you can help them?

xoombi.com

5 Amazing Insights from Conversion Rate Optimization Experts

Inbound.org and Unbounce recently hosted Conversion Rate Optimization Day (CRO Day for short) with a bunch of CRO experts. The day consisted of an AMA with a panel that took questions from the community.

xoombi.com

A Popular 6 Step Writing Routine for Content Marketers

Content marketers these days have to write a lot of content. Whether working in house or for an agency, writing projects can run the gamut from social media sound bites and blog posts to extensive eBooks and tip sheets.

xoombi.com

The Key to Being an Effective Marketer

The Key to Being an Effective Marketer